One of our media partners, Town Wall Media takes a look at Sky Ad Smart in this guest blog. Sky Ad Smart, the UK’s only current provider of addressable TV, (the technology that allows ads to be served to different households while viewing the same…
Last week I volunteered some of my time to assist Y7s with their Young Enterprise Tenner challenge and had an absolute blast. There were so many different types of businesses; from custom-made t-shirts, to pots of slime, tie-dye tote bags, stress balls and a big…
I’m a list person. Always have been. I like ’em. I enjoy that feeling of being driven to write down what I would like to get done that day. Then I breathe a sigh of satisfaction every time I get to cross an item off. Sometimes…
We spotted a very interesting article in Marketing Week by Mark Ritson which shows how Radiocentre and ebiquity’s new 2018 report shows marketers’ perceptions about which channels perform best, and the extent to which they are divorced from reality when looking at traditional vs digital…
I remember as a young Account Exec being handed a video camera and I’d be sent out on the streets of Birmingham, in a Bridget Jones style to ‘find out what the general public think’ about all things from wine to chocolate to buying a…
Where do you look when you need a new dentist, pair of trainers or restaurant? Online of course. If a potential new customer feels a higher brand connection with a business, they are more likely to buy from that business. On the other side –…
Skills office is the latest company launched to penetrate the adult education sector with a particular focus on supporting small, new and employer providers with their Apprenticeship delivery. But what is Skills office exactly and how does it work?…
